Nottingham Forest warned of ‘negative impact’ of season ticket price rises in hard-hitting message

Nottingham Forest have come under fire for “very substantial” price increases announced for 2024/25 season cards.

The club released details of their season card prices on Tuesday, with the announcement swiftly followed by news of plans to introduce sections of safe standing at the City Ground. Forest have said theirs remain among the “most affordable” season cards in the Premier League.

However, many fans have seen huge increases in the cost of their season cards. Moreover, the Reds will still have two games to play after the May 10 deadline for renewals with the possibility their top-flight status could still be in the balance.

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A statement from the Nottingham Forest Supporters’ Trust (NFST) said: “NFST notes the announcement by the club of very substantial price increases in season card prices for all sections of the City Ground. We bitterly regret both the scale of these increases and the fact that the fan groups making up the new Fan Advisory Board (FAB) have not been properly consulted in advance.”

Chairman Tom Cartledge has said: “We aspire to keep our Season Cards amongst the most affordable in the League. At the same time, it is imperative that the club continues to grow financially in order to remain competitive, particularly in light of the forthcoming squad cost ratio rules, which will cap spending as a percentage of club revenues.”

Forest say they have “simplified the pricing structure”. However, the changes will have a significant impact on many fans, not least as a result of an adjustment to age categories.

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